Internet Marketing Gurus and Ethical Practices

This is from an e-mail thread in which the discussion centered around a toolbar that was supposed to generate traffic based on Multi-Level Marketing (MLM) and was actually only producing a very small return for the person using it.  In response to someone declaring that 250 visitors in 16 months was an acceptable return on investment of the time and effort to install and use the toolbar, and invite all your friends and acquaintances to do the same, I had this to say:

Internet Marketing Gurus and Ethical Practices

Internet Marketing is indeed a very broad field. Many of the “guru” books and tools and tips and tricks are either wrong, obsolete, marginally effective, or contrary to “ethical practices.” There are ten letters that fully summarize everything anyone needs to know about Internet Marketing.

Read this:  Internet Marketing

<name removed>,

Is that 250 new visitors in 16 months?

And you have to load a toolbar to get them?

And you have to be involved with MLM?

There is a toolbar here: http://www.stumbleupon.com/ that will get you that many new visitors per week if used properly and many more if used exceptionally well.   It will do nothing for you if not used at all and very little if used poorly but will certainly generate more than 4 new visitors per week.

All of those visitors signed up to see sites within the topic area of your blog or web site or web page or post.

If you contribute a site in the topic marketing, only people who asked to see that will view that page. If you contribute a site in the topic philanthropy, only people who care about that will see it. There are hundreds of topics. Pick your niche and submit some, stumble some and so forth.

That toolbar does not show ads in your browser header and although some of the page views you see are paid placements, most of them are suggestions from people just like you and me.

If you have tried StumbleUpon and are not getting 250 new visitors per week then you are not using it right.

Most of us know exactly what is most important in Internet Marketing. Most of us know it intuitively, Some of us have been taught and some of us have been teaching it for about 15 years. When you read about it, most of you will say – “Oh yeah, of course. I knew that.”

Thank you,

Bill Austin

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