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Thursday, March 03, 2005
Search Engine Lists
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Tuesday, March 01, 2005
Yahoo! Introduces Yahoo! Search Developer Network
Yahoo! Introduces Yahoo! Search Developer Network
New Service to Provide Developers with Comprehensive Web Service APIs For Yahoo! Search and Overture Services
Yahoo! Inc. a leading global Internet company, today announced the launch of the Yahoo! Search Developer Network (http://developer.yahoo.com) a new, one-stop resource that provides developers with access to Web service application programming interfaces (APIs) to Yahoo! Search products and Overture's (which will be re-branded Yahoo! Search Marketing Solutions) long standing API programs. Additionally, the Yahoo! Search Developer Network provides application developers with sample code and tools to share ideas and expertise, as well as the ability to showcase applications written and distributed by developers.
"We have worked closely with the development community to create a new program designed to stimulate open discussion, experimentation and development of new search applications," said Dr. David Ku, director of engineering, Yahoo! Search. "We believe that it is critical to provide the development community with both the search APIs and interactive resources to help foster the discovery of innovative applications leveraging Yahoo! Search Technology."
The Yahoo Search Developer Network features Yahoo! Search APIs which span Web search verticals, search engine marketing and direct advertising products including:
Web search - leveraging Yahoo! Search Technology
Image search - the largest image search index on the Web with more than 1.5 billion images
Video search - providing users with one-click access to any video
News search - with more than 7,000 news sources
Local search - the most popular destination online for local information
Spelling correction - advanced search query spelling correction technology
Related searches - advanced search query recommendation technology
Overture - access to its search engine marketing API program
In addition to providing the APIs, the Yahoo! Search Developer Network also enables developers to share knowledge through an interactive online community that features: mailing lists and discussion groups dedicated to each API, an application showcase, a weblog, and a "wiki" that provides developers with the ability to ask questions, share ideas and provide feedback on how best to utilize the APIs.
"Yahoo! has a rich legacy in creating consumer applications and we are excited that they are opening up their search platform, to allow the development community to innovate and build upon their technology," said Rael Dornfest, CTO, O'Reilly Media, Inc. "We look forward to seeing what independent developers will design for the next generation of consumer and business applications."
APIs enable developers and webmasters to easily create search-enabled applications that leverage Yahoo! Search Technology. To help developers get started quickly, the Yahoo Search Developer Network provides sample code for the most popular Web application development languages including Java, JavaScript, Perl, Python and PHP. Most APIs provide the developers with access to 5,000 queries per day per API, exceeding current competitive search API offerings.
In addition to providing web search services, the Yahoo Search Developer Network provides public access to the API that Overture has provided to its partners since 2001. The program allows search engine marketers, direct advertisers and other third party developers to build applications that interact directly with Overture's products and tools to manage and analyze search marketing campaigns.
About Yahoo!
Yahoo! Inc. is the No. 1 Internet brand globally and the most trafficked Internet destination worldwide. Yahoo! provides online products and services essential to consumers' lives, and offers a full range of tools and marketing solutions for businesses to connect with Internet users around the world. Yahoo! is headquart
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Sunday, February 27, 2005
Search Engines as Search Terms - google . yahoo . ebay . hotmail . yahoo.com . mapquest . search engines
Search Engines as Search Terms
google . yahoo . ebay . hotmail . yahoo.com . mapquest . search engines
When I look at the list of the top search terms each week, I always find it interesting that search engines and well known web sites are among the top items which people search for
These well known names, search engines, and web sites seem to make the top 20 list each week:
ebay
yahoo
paris hilton
health
jokes
mapquest
yahoo.com
games
dictionary
britney spears
search engines
pamela anderson
hotmail
anime
lyrics
carmen electra
maps
I can understand the need to search for some people by name, so the paris hilton, britney spears, pamela anderson, and carmen electra listings make sense but what I don't understand at all is ... why do people search for google, search for yahoo, for yahoo.com, for ebay, and for mapquest? If you have been to google.com one time, don;t you remember that it is at www.google.com? Ebay has always been at http://www.ebay.com/ and I don't see a reason for it to move any time soon.
Mapquest, the provider of online maps and a service for driving directions has been at www.mapquest.com for many years and Yahoo! Inc is sticking with http://www.yahoo.com/ as far as I can tell and Hotmail also seems to be staying put at http://www.hotmail.com/
Part of the reason for this might be that many people type addresses of search engine web sites into the search box instead of the putting a search engine address in the address bar. Another reason might have to do with the way many people set up a default search using their favorite search engines and then when they mis-type an address into the address bar, it searches using the default search engine.
Whatever the reason, the problem is not going away and I suspect we will see google, yahoo, ebay, hotmail, yahoo.com, mapquest, and search engines high ranking in search results for many years to come.