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Saturday, January 14, 2006

Redmond | News: Microsoft's Search Engine Marketing Push

Redmond | News: Microsoft's Search Engine Marketing Push

Microsoft's Search Engine Marketing Push

January 13, 2006 • by Michael Desmond

Asked why he wanted to scale Mount Everest, famed British mountain climber George Leigh Mallory famously replied: "Because it's there."

It may seem like Microsoft has scaled every peak, but the software giant is playing an important game of catch-up with Yahoo! and rival Google in the area of search engine advertising. If Microsoft hopes to achieve its vision of services-based applications like Office Live and Windows Live, it needs a way capture ad dollars and produce viable revenue streams.

That's why Microsoft has spent more than a year honing its adCenter search engine marketing effort. As a direct competitor to Google AdWords and Yahoo! Overture, adCenter promises to bring pay-per-click (PPC) advertising to the next level. The program, currently in beta, is expected to formally launch in June.


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Cash Money: Software Automates Making Money From Search Engines

Press Release - Cash Money: Software Automates Making Money From Search Engines

Cash Money: Software Automates Making Money From Search Engines

A little Known German Computer Programmer And Business man Creates A Building Wealth Software That Turns Search Engines Into Automated Cash Generators


Most people today are increasingly using the search engines to find what they are looking for online.

The most popular search engines claim that they have indexed billions of websites.

What a lot of people online don't realize is that there is a simple way to compel the search engines to make you money online without any work or selling or large investment, thanks to a simple building wealth software created by little known German computer programmer, by name Sebastian Foss.

This is what Mr. Foss has to say: "I have found a foolproof method how anyone can easily make an extra $500 or even $1.000 every week with 15 minutes of their time and create a substantial monthly income. This method has never been released to the public before. Very few, if anyone has implemented this. I have decided to share my idea with you."

Mr. Foss said he was encouraged to create this make money online software to use after he failed in many online businesses and programs he has tried over the past years.

He said, this make money online software levels the playing field for all because there is no work or selling or complicated training required to use it to begin to generate cash money income.

To use it, you simply enter your ID, a few lines of data, click a button, and in 15 minutes you're on your way to begin to generate cash money online.




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Microsoft and Yahoo agree to enhance their search engines

http://arstechnica.com/journals/microsoft.ars/2006/1/12/2480

Microsoft and Yahoo agree to enhance their search engines
eWeek is reporting that Microsoft may have some interest in Yahoo after all, but it has nothing to do with buyouts. Rather, researchers at Microsoft have been chatting with Yahoo about how to improve online searching capabilities.

Essentially, Microsoft and Yahoo have put their heads together and concluded that they must make their search engines, at the very least, comparable to Google. Wow. Good thing they spoke with one another!

Microsoft Research Asia director Harry Shum had the following to say about the special conversation:

"There is something called search relevance that Google has been ahead of most competitors in, but the gap is closing. And Yahoo claims statistically that this difference does not even exist anymore between Google and Yahoo. MSN, with a lot of help from MSR [Microsoft Research] is closing the gap like crazy. We will be catching up with them in a matter of months. And something will be there. But that is only one problemone very tough problem, however."


Microsoft, Yahoo Talk Search

Microsoft, Yahoo Talk Search
By Darryl K. Taft
January 12, 2006

Despite Microsoft Corp.'s denial of rumors that the software giant may have interest in Yahoo Inc., the companies have been talkingat least on a research level.

Harry Shum, the Beijing-based managing director of Microsoft Research Asia, said he has recently spoken with the head of Yahoo Research about the issue of enhancing search capabilities and competing with Google.

At the start of the year, there were rumors that Microsoft had made a bid to buy Sunnyvale, Calif.-based Yahoo. The Los Angeles Times, citing anonymous sources, said Microsoft allegedly had offered $80 billion for the company, an amount Yahoo rebuffed as too low.

A week later, Microsoft CEO Steve Ballmer flat-out denied in a published interview that Microsoft had made an offer to buy Yahoo






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Tuesday, January 10, 2006

Free Advertising Offer from Wuraweb

Free Advertising Offer from Wuraweb

Wuraweb Launches Free Ad Offer


Wuraweb is offering free advertising in their directory:


Wuraweb Launches with Free Ad Offer

The Launch Of the Service-Based Directory Results in the Issuance of Free Ad Spots Nationwide


Wuraweb announced the launch of Wuraweb.com, a free online directory that allows users to locate any service professional, their exact rates, credentials, contacts, and more, locally and nationwide, and the issuance of free online advertisement spots.

The promotion will allow businesses to utilize one of today’s top advertising mediums, the Internet, by acquiring Wuraweb’s standard listings at no cost. When searched, users will be able to view the company’s service name, service rate and price unit, service features, credentials, contacts, a number of clients served, and user-based rating, all on an attractive, and easy-to-use interface. The free standard listings are completely customizable, include monthly reports, require minimal computer skills to submit, and can be searched instantly after submission.

”In efforts to make Wuraweb.com incomparable to other online directories," states Wuraweb co-founder, Patrick Chukwura, "we've packed loads of features like, service provider details beyond phone numbers, nationwide search, and simple technology, into what we believe to be, a genius online service locater.”

During the promotion, Wuraweb estimates they will allot over $1,000,000 in free ads, to over 10,000 nationwide businesses within the first week. Co-founder, Ashli Norton, states, “Our promotion is a great example of the gift that keeps giving: Wuraweb gives away free online ads, users locate service provider information free, and the listed companies get tons of free business, with virtually no effort, for an entire month”.

Information on acquiring a free Wuraweb standard listing, is located on Wuraweb’s website at http://www.wuraweb.com and http://www.wuraweb.com/promo/freeoffer.jsp. Registration for the free standard listings begins January 16, 2006, 12:00 AM (EST) and ends January 31, 2006, 11:59 PM (EST). Listings are only available free to U.S. service providers and/or service providing companies who use the appropriate promo code:freelisting, on a first-come, first-serve basis. Students, small business owners, entrepreneurs, and companies who have never considered advertising online, are encouraged to take full advantage of the promotion first.
###

About WuraWeb

Atlanta, Georgia, based Wuraweb, was founded in 2003 by Ashli Norton and Patrick Chukwura to provide a fast, new, and efficient destination for finding complete service provider information. Wuraweb’s determination for lowering business costs and providing a great user experience, has created this “one-stop-shop” for accurate and reliable results. More information about Wuraweb and Wuraweb.com can be found at www.wuraweb.com.



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Wuraweb Launches with Free Ad Offer

We are looking at a new web directory for nationwide search for services by zip code.

They are offering free ads for their standard listings.

Take a look and let us know what you think.

There is nothing in my zip code so far but I will probably add a listing to see how it works and will comment as we watch it grow.


They are called Wuraweb and can be found here:

Wuraweb

wba

Their press release announcement of the free offer follows.


Wuraweb Launches with Free Ad Offer

The Launch Of the Service-Based Directory Results in the Issuance of Free Ad Spots Nationwide


Wuraweb announced the launch of Wuraweb.com, a free online directory that allows users to locate any service professional, their exact rates, credentials, contacts, and more, locally and nationwide, and the issuance of free online advertisement spots.

The promotion will allow businesses to utilize one of today’s top advertising mediums, the Internet, by acquiring Wuraweb’s standard listings at no cost. When searched, users will be able to view the company’s service name, service rate and price unit, service features, credentials, contacts, a number of clients served, and user-based rating, all on an attractive, and easy-to-use interface. The free standard listings are completely customizable, include monthly reports, require minimal computer skills to submit, and can be searched instantly after submission.

”In efforts to make Wuraweb.com incomparable to other online directories," states Wuraweb co-founder, Patrick Chukwura, "we've packed loads of features like, service provider details beyond phone numbers, nationwide search, and simple technology, into what we believe to be, a genius online service locater.”

During the promotion, Wuraweb estimates they will allot over $1,000,000 in free ads, to over 10,000 nationwide businesses within the first week. Co-founder, Ashli Norton, states, “Our promotion is a great example of the gift that keeps giving: Wuraweb gives away free online ads, users locate service provider information free, and the listed companies get tons of free business, with virtually no effort, for an entire month”.

Information on acquiring a free Wuraweb standard listing, is located on Wuraweb’s website at http://www.wuraweb.com and http://www.wuraweb.com/promo/freeoffer.jsp. Registration for the free standard listings begins January 16, 2006, 12:00 AM (EST) and ends January 31, 2006, 11:59 PM (EST). Listings are only available free to U.S. service providers and/or service providing companies who use the appropriate promo code:freelisting, on a first-come, first-serve basis. Students, small business owners, entrepreneurs, and companies who have never considered advertising online, are encouraged to take full advantage of the promotion first.
###

About WuraWeb

Atlanta, Georgia, based Wuraweb, was founded in 2003 by Ashli Norton and Patrick Chukwura to provide a fast, new, and efficient destination for finding complete service provider information. Wuraweb’s determination for lowering business costs and providing a great user experience, has created this “one-stop-shop” for accurate and reliable results. More information about Wuraweb and Wuraweb.com can be found at www.wuraweb.com.



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